PR & Industry Thought Leadership

A robust public relations program is a great way to extend a company’s footprint to reach prospective customers and build reputation. Many of our clients utilize Group3 as their public relations agency, taking advantage of our full-service marketing capabilities.

The Los-Angeles based tech startup, merQbiz, places a heavy emphasis on PR to grow its presence in the recycling supply chain and recovered paper industry. Group3 has helped drive merQbiz’s PR program with the planning and execution of press releases; writing, editing and placement of byline articles and thought-leadership pieces; executive media training; and editor outreach. In the span of two years, merQbiz garnered significant press coverage in its vertical and global markets, including byline articles and news coverage in Waste360, Reuters, PaperAsia, Paper360, Recycling Today, Paper Advance and many others.

Group3 is skilled at helping companies hone their key messages, interviewing key executives and writing thought leadership pieces for their bylines, developing strong relationship with editors in targeted industries, and pitching and placing editorial content. We can even provide media training and speaker coaching to help your key spokespeople prepare for media interviews and keynote addresses.

Find out how Group3 can use our public relations agency expertise to amplify your company’s message. Contact us today!