Weck Surgical Instruments

Weck Surgical Instruments is a division of Teleflex Medical. Marketing requires a technical understanding of each of the company’s product lines. Group3 has been a long-time resource for Weck, helping craft key messages that convey valuable benefits to physicians who use the products. We understand how to take technical concepts and turn them into compelling value propositions – like defining the attributes of using clips over sutures, explaining why skin staplers are just superior, or ensuring that doctors know the reasons why Weck surgical Instruments outperforms the competition.

We help implement a wide range of tactics in both print and web that help Weck position itself among the top surgical suppliers to physicians across the globe.